This is the long cut of a promotional overview video produced for my own start-up company, StageRight, Inc.
StageRight identified the optimum, persona-specific content to deliver at each stage of the sales cycle, alongside lead scoring and lead nurturing best practices. The website below details the product offering and team.
What is Digital Content Decisioning?
Gather | Discover | Decide
The Team
The original prototype provides a deep dive into platform innovation opportunities, incorporating audio analysis, video capture, AI-derived metrics, and detailed voice-of-customer.
Dashboard View with Quick Links
Buyer Persona Research Interviews
Trending Content - Channel & Persona
Business Insight by Persona
Keyword & Key Influencer Research
Content Decisions - Channel & Persona
Content Decision Detail
Content Ecosystem Health
Performance by Channel & Persona
Lead-to-Opportunity Rating and Sales Stage Flow by Campaign.
Keyword Cloud Association and Agile Collaboration Integration
This first real-world proof of concept delivered 90% of the prototype feature set in version 1.
Dashboard with Quick Links & Insights
Content Audit by Type, Stage, & Persona
Sales-Stage-Specific Content Decisions
Content Decision Details
Persona Interview Insights
Trending Keyword Cloud
Trending Content Cloud
Buyer Persona & Key Influencer Detail